​​Born and raised in Mumbai, I took the CA route because... who really has life figured out at 18? Writing came soon after, and I’ve been building both craft and career since, from ad agencies to my latest stint in product marketing copy at IDFC FIRST Bank.

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My work spans branding, social media, website content, CRM, direct mails, launch campaigns, performance ads, and more.

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Outside of work, I’m equal parts sloth and curious mind. Drawn to dance, art, books, music, cinema, and photography. A good workout or swim resets me.

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My secret skills include on-demand sleep, instant cat approval, and a talent for reading the room... quietly.